July 1, 2015

Inspiration Corridor

A good solution is one that addresses a real need. A great solution is one that addresses more than one real need.

“I do not like shopping. It’s impossible to find my size and even when I do, the clothes never look quite as good on me as they do on the mannequin, despite the overzealous salesperson’s promises otherwise. Plus, I’m never quite sure what goes with what.”

– Frustrated Shopper

“I have a great product, deliver a great shopping experience and pay an insane amount in rent. I need more customers to walk through my doors to purchase goods.”

– Anxious Retailer

“I need to drive more and more footfall to my shopping center. After all, happy shoppers equals happy retailers equals higher rent equals happy shopping center.”

– Savvy Shopping Center

This 7 meter by 3 meter inspirational space is crammed with awesome (and readily available) technology.

As you venture inside, an infra-red Kinect camera equipped with Quividi and Pigdata technology detects your gender, approximate age and personal fashion style. You’re presented with a personalized mood-board of choices available at the mall.

Finally mustered up the courage to pick up a new pair of shoes in a style you don’t normally wear and haven’t the slightest clue what goes with them? A quick bar-code scan triggers the Socloz inventory database to present you with a mood-board of matching products and accessories.

Tap, tap tap… there… all done! Now what?

Sync your product selections to your smartphone through Kl√©pierre’s mobile app and iBeacon technology will direct you to the store that has that item.

A fun and reassuring shopping experience with personalized expert advice at your finger tips. Increased traffic towards points of sale and immeasurable publicity. Chalk one up for technology!